We Analyzed 752,626 Facebook Ads, Here’s What We Learned (2018 Update)

What makes a great Facebook ad? We analyzed 752,626 ads from our Facebook ad examples gallery to find the scientific answer! How long should the perfect text be? What are the most powerful words for the headline? And which CTA works better? Here’s what we discovered.

10 Jul 2018 ... In 2015, we analyzed the text from 37,259 ads from our Facebook ad ... At the same time, Facebook constantly rolls out new options to test.

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