Morning Update: Coopers gets a Copyranter serve; Toys 'R' Us' playable catalogue; Check your Facebook privacy settings - Mumbrella

Digiday: Copyranter: On crap copywritingBecoming a good ad copywriter is really not hard. It’s much easier than becoming a good actual real writer. Here’s how to become a good copywriter: Forget grammar (mostly), just write informally, like how people talk to each other. And as David Ogilvy famously supposedly said, “The customer is not a moron. […]

27 Oct 2015 ... Morning Update: Coopers gets a Copyranter serve; Toys 'R' Us' playable catalogue; Check your Facebook privacy settings. October 27, 2015 ...

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