Hasbro is betting it can survive without Toys R Us with help from Fortnite and Facebook

Since it was announced that Toys R Us would no longer be a major player in Hasbro's distribution plans, the company has been introducing new strategies to right its sales. The company has been working on capitalizing on alternative ways of shopping outside of traditional brick and mortar stores and keying in to trends within the industry, like launching lines of toys based on the popular game Fortnite.

15 Feb 2019 ... The company, which was hit hard by the bankruptcy and closure of toy retailer Toys R Us, has been introducing new strategies to right its sales.

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