Facebook Ads Bidding Guide: Optimized, CPC, CPM and Daily Unique Reach - Jon Loomer Digital

When and how should you optimize for actions or use CPC, CPM or Daily Unique Reach? Here's a guide to help you understand when to use each...

5 May 2015 ... Facebook Ads Bidding Guide: Optimized, CPC, CPM and Daily ... Post Engagement *; Daily Unique Reach; Clicks (CPC); Impressions (CPM).

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